AnswerThePublic will help you understand what people are searching for on the internet. It provides insights into the questions, phrases, and keywords that people use to search for information about a particular topic. AnswerThePublic uses a visual representation of the search data, which is divided into different keyword branches.
In this article, we will explain how to understand AnswerThePublic keyword branches.
When you enter a search term into AnswerThePublic, the tool generates a visual representation of the search data. The visual representation is divided into five branches: questions, prepositions, comparisons, related, and alphabetical.
Here is an interesting infographic from the team at SearchListening to help you understand each branch and get the most out of your report:
Questions: The questions branch displays the most common questions that people have about your search term. The questions are arranged in a wheel-like structure, with the most common questions at the center of the wheel and less common questions on the outer edges. The questions branch is useful for understanding the specific queries that people have about your search term.
Prepositions: The prepositions branch displays the most common prepositions that people use in conjunction with your search term. Prepositions are words that connect nouns, pronouns, or phrases to other words in a sentence. The prepositions branch is useful for understanding how people use your search term in a sentence and what other words they commonly use with your search term.
Comparisons: The comparisons branch displays the most common comparisons that people make with your search term. The comparisons can be between your search term and other products, services, or concepts. The comparisons branch is useful for understanding how your search term compares to other products or services in the market.
Related: The related branch displays the most common related topics or keywords that people search for in conjunction with your search term. The related topics can help you identify other areas of interest or topics that people associate with your search term.
Alphabetical: The alphabetical branch displays a list of keywords and phrases related to your search term in alphabetical order. The alphabetical branch is useful for understanding the specific terms and phrases that people use when searching for information about your search term.
Now that you understand the different branches of AnswerThePublic, it's important to know how to use them to gain insights into your search term.
Here are some tips:
Use the questions branch to understand the specific queries that people have about your search term. This information can help you create content that answers these questions.
Use the prepositions branch to understand how people use your search term in a sentence and what other words they commonly use with your search term. This information can help you optimize your content for search engines.
Use the comparisons branch to understand how your search term compares to other products or services in the market. This information can help you identify areas of differentiation for your product or service.
Use the related branch to identify other areas of interest or topics that people associate with your search term. This information can help you identify new opportunities for content creation.
Use the alphabetical branch to understand the specific terms and phrases that people use when searching for information about your search term. This information can help you identify long-tail keywords to target in your content.
Let's take the keyword "yoga" as an example and explore the different branches on AnswerThePublic:
- Questions: What are the different types of yoga? How often should I practice yoga? What are the benefits of yoga? How does yoga help with stress? These are some of the questions that people commonly search for related to yoga.
- Prepositions: Yoga for beginners, yoga near me, yoga poses, yoga classes, and yoga at home are some of the common prepositions that people use when searching for yoga.
- Comparisons: Yoga vs Pilates, yoga vs meditation, yoga vs gym, and yoga vs running are some of the comparisons that people make when searching for information related to yoga.
- Alphabetical: Some of the keywords related to yoga that people search for in alphabetical order include Ashtanga, Bikram, Hatha, Iyengar, Kundalini, Power, Restorative, and Vinyasa.
- Related: Meditation, mindfulness, healthy living, wellness, exercise, and stress relief are some of the related topics that people search for in conjunction with yoga.
By exploring these branches, you can find out what people are looking for when it comes to yoga. You can use this information to create content that provides value and answers questions.
For more insights on how to use AnswerThePublic, check out the Webinars, and MasterClass located at the bottom of the page.